河海大学文天学院第一届“挑战杯”大学生创业计划大赛创业计划书1《玫瑰酒产品》创业计划书目录1.执行总结············································32.项目背景············································43.市场机会············································64.公司战略············································95.市场营销············································106.生产管理············································157.投资分析············································178.财务分析············································199.管理体系············································2110.机遇与风险······································2··2211.风险资本的退出···································23附录1.市场容量估算·······································242.市场调查和定性分析··············...
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