2024年自有品牌报告（英）-8页

PLMA’s2024PrivateLabelReportAstatisticalguidetotoday’sstorebrandsStorebrandsrose4.7%in2023,settingall-timehighsinunit&dollarshares,totalannualsales.PresentedbythePrivateLabelManufacturersAssociationSource:CircanaUnify+™/PLMA©Copyright2024PLMAAStatisticalGuidetoToday’sStoreBrandsExecutiveSummaryAnotheryearofrecord-settingperformancesfortheU.S.storebrandsindustryacrossallretailsegmentsDuring2023,storebrandscontinuedtobethebrightestlightingroceryfoodandnonfood.Unitsaleswerenominallyeven,offbyonly0.1%,comparedtonationalbrandswhichshed2.8%.Storebrandunitsharecameinat20.7%,animprovementof0.5pointsfrom2022andsettingarecord.Dollarsalesroseby4.7%,comparedtoagainof3.4%fornationalbrands.Storebranddollarsharemovedupto18.9%,ahead0.2pointsfrom2022,alsoanewhigh.2023SalesDashboardDollarSalesFY2023FY2022%CHANGEAllChannels$1,255,085,360,631$1,211,784,018,3393.5%StoreBrands$236,277,008,578$226,173,867,2934.7%NationalBrands$1,018,808,352,053$985,610,151,0463.4%UnitSalesFY2023FY2022%CHANGEAllChannels281,111,899,144287,636,594,302-2.3%StoreBrands58,129,014,91358,208,236,999-0.1%NationalBrands222,982,884,231229,428,357,303-2.8%Inbothdollarsalesandunitsalesforallof2023,storebrandsfaroutperformednationalbrands.Asaresult,theproductswereabletoincreasetheirmarketshareinbothdollarsandunits,settingrecordhighs.©Copyright2024PLMA2ASta...