June2024IncentivesandAutomationDrivingHaaSGrowthInvestorsRecommittoHardwareHowandWhyBusinessesApplyHaaSEightKeyBenchmarksforHaaSSTATEOFHAAS2Throughourproprietarysurvey,TheinnovationlandscapehaschangedinthetwoyearssincewepublishedourwehaveestablishedinauguralStateofHardware-as-a-Service(HaaS)report.Theinvestmentslowdownbenchmarksforthemachinethatwasjustbeginningin2022hasmorphedintoaploddingrecovery,withmanymetricstohelpfoundersandhardwarefoundersfacingtheirshareofchallenges,fromrisinginputcoststoslowerinvestorsunderstandwhatisgrowthrates.Aswe’vehelpedcompaniesnavigatethesechoppierwaters,onetrend“typical”intheHaaSmodel—hasbecomeclear:Thebestcompaniespersist,inpart,byevolvingtomeetthefrompaybackperiodstomoment.machinelifetimevalues.Inthisupdatetoourdebutreport,wehaverefreshedtheHaaSmetricsthatmatterforJackGarzahardwarecompaniesthroughaproprietarysurveyofanewcohortofHaaScompanies.HeadofFrontierTechNotonlyhasthemacroeconomyandfundingenvironmentchangedsignificantly,butSiliconValleyBanktheHaaSmodelhasalsocontinuedtoevolve.TheSVBHaaSmetrics(pages18-22)provideatoolsettotrackkeyelementsofthebusinessandcommunicateprogresstostakeholders.Throughourproprietarysurvey,wehaveestablishedbenchmarksforthemachinemetricstohelpfoundersandinvestorsunderstandwhatis“typical”intheHaaSModel:frompaybackperiodstomachinelifetimevalue...
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